HRB: blockify


The blockiest Instagram ever.

H&R Block loves all things blocky, so our entire Instagram account is things formed unceremoniously into block form. The idea did so well we expanded it into posters and OLV.
See the full account here:  
https://www.instagram.com/hrblockcanada/
 

Creative Director: Matt Fraracci 
Copywriter: Peter Sreckovic
Art Director: Sammy Lo
Community Manager: Paul Murphy